Faz Edition / Hans Starck
  • FAZ Edition/ Hans Starck
  • Introduction

In 1995, the German newspaper Frankfurter Allgemeine Zeitung launched a legendary campaign. Its slogan – there is always a clever mind behind it – emerged in the 1960s and had already earned a place in advertising history. Conceived by Scholz & Friends, the series has flourished for over two decades by featuring prominent figures from politics, the media, economics, art, and sport – all hidden behind a newspaper.

The series has been justifiably recognized by German magazine Der Spiegel as “the campaign of the century”. Now, for the first time, we are proud to present a selection of these images as LUMAS limited editions signed by the artists, which includes figures such as Kai-Uwe Gundlach. Big names meet carefully designed settings that offer clues to the personality behind the paper. Star architect Daniel Libeskind poses on a steel girder above New York in an homage to one of the most memorable images in this history of photography.

The picture of German statesman Hans-Dietrich Genscher also captures a moment in time. It was taken on the 25th anniversary of the day he first announced exit permits for East German refugees, and in the same location: the balcony of the German Embassy in Prague. For lovers of classical music, there is the Berlin Philharmonic and concert pianist Lang Lang. An unusual combination is Vitali Klitschko with the Sphinx of Gizeh. What do the two have in common? A striking figure, and a powerful mind too – the former boxing world champion also boasts a doctorate degree in sports science.
> read more
< read less
Wish list 0
This work has been added to your wish list
Cart  0
Added to cart
Removed from cart
LUMAS Art News: Cover to cover inspiration.

In the LUMAS Art Magazine, you’ll find hand-picked new discoveries, the latest works, and a lot more. Request a free copy now delivered to you at home.

The LUMAS Newsletter. Always up to date.

Be the first to find out more about our new art, special promotions, and recommendations from the LUMAS Curators. You can also look forward to invitations to exclusive art events in your LUMAS gallery.
Mr. Ms.
Art Magazine Newsletter
Opening Receptions and events in your LUMAS gallery.
Exclusive works of art, only available for a few days.
And the LUMAS Magazine, sent to you for free at least once a year.

Bring art into your life!

Thank you for your interest in LUMAS!

Sign up now for the free LUMAS Magazine, packed with new editions and background information about artists and their works, sent to your home for free at least once a year!

Please complete the fields marked in red.

Mr. Ms.


//fill search fields on main stage Select your language